About

Designed this logo for a podcast series started by oncologists. The logo is inspired from the structure of blood cells. Microscopic view of the cells in the background represents the ‘deep dive’ conversations that the show aims to deliver. I have experimented with the type bleeding into the cells to give it a fluid like texture.

Target audience

Medical students, young medical professionals, and researchers in the field.

Tone

Informative, educational, bold, profound, and deep dive.

Client - Ashwin Kishtagiri (Oncologist)